The press release is the introduction.
The hub is the story.

From static release to constant reframing. Your narrative never goes static, never goes unanswered, never gets caught off guard. The hub is the story that stays alive.

The moment a press release goes out, it's out of your control.

Questions come in and there's nothing to answer them. The story moves and the original release can't. Journalists ask questions with no live source. The narrative drifts. You find out it's shifted when it's too late to reframe it.

The hub changes the architecture. The release is the introduction — it points to the hub. The hub is the living story. Queryable at any hour. Amendable in a moment. Every engagement compounds the narrative.

Send the release. Point to the hub. The story never goes static.

Static release

Goes out. Freezes. Questions come in with nothing to answer them. The story moves. The release doesn't. You find out when it's too late.

Living narrative hub

Queryable. Amendable in a moment. You see every question asked. You know where the message isn't landing before it becomes a headline. The narrative compounds with every engagement.

No coding. No IT. No project.

Anchor your narrative, connect your stakeholders, monitor engagement. Done in an afternoon.

1

Anchor your narrative

Point at your Dropbox or SharePoint folders — press briefings, approved spokesperson lines, product background, Q&A documents, crisis playbooks. Your files stay exactly where they are. The platform indexes overnight. The hub knows everything your spokespeople know.

Your files never leave your storage
2

Connect your stakeholders

Journalists, partners, analysts, internal teams — anyone who needs access to the current narrative gets a query address. They ask questions. The hub answers from your approved content. One change in the hub reaches everyone immediately. No re-briefing. No revised releases.

Answers grounded in your approved content only
3

See the story before it shifts

Every question asked reveals where your narrative has gaps. A question the hub can't answer well is a hole in the story — found before it becomes a headline. You see what journalists are asking, where confusion sits, where the message needs strengthening. The narrative compounds with every engagement.

The questions you can't answer are more valuable than the ones you can

Anchor your briefings. Right-click any folder. Done.

Press briefings, spokesperson lines, approved positions, Q&A documents — anchored in minutes. The hub knows everything your spokespeople know.

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Dropbox / Novatek Launch
Press Briefings
Series B Announcement Brief
Approved Spokesperson Lines
Background & Q&A
Media Q&A Master v4
#press-brief
Open
Anchor file to hub
Knowledge hub — Novatek0 items
Right-click any file or folder to anchor it

Five queries. Five drafted responses. No brief needed.

Journalists, analysts, board — all querying simultaneously. The hub drafts every response from your approved content. You review and send.

Incoming queries email Sarah Mills · The Times Re: Novatek announcement — can you confirm the funding round size and lead investor? 09:14 email James Obi · Redpoint What's the go-to-market strategy for the EU launch and timeline? 09:31 WhatsApp Alex Chen · TechCrunch Hey — does Novatek have comment on the rival launch from Helio announced today? 10:02 WhatsApp Priya Shah · FT Quick one — who is the appointed PR contact post-deal? 10:18 email Board · Novatek Please confirm approved messaging for press briefing. 10:45 5 queries · 2 channels all answered from hub · no brief needed Novatek Hub Approved messaging Funding announcement GTM strategy · EU spokesperson lines · Q&A · brief Drafted responses draft → Sarah Mills Hi Sarah — the Series B was £42m led by Lightspeed. We can provide a full Q&A on... draft → James Obi EU launch is Q3 2025, starting Germany and France. GTM is partner-led with two anchors... draft → Alex Chen Novatek's position is clear — Helio's model is subscription. Ours is usage-based. Different... draft → Priya Shah All press contact post-deal routes through Clara Osei... draft → Board · Novatek Approved lines attached. Key messages v3 signed off. 5 drafts ready · hub v4 grounded in approved content · you review

Clients access your output. They never access your source.

Like a licensed API — usage is metered, the intellectual property stays with you. Your methodology, your reasoning, your patterns — encoded once, delivered at scale, owned permanently.

Your narrative stays yours

The hub answers from your approved content only. Every response is grounded in what you put in — spokesperson lines, background briefings, approved positions. Nothing improvised. Nothing off-message.

The questions you can't answer are more valuable than the ones you can

Every question a journalist asks that the hub struggles to answer is a gap in your narrative — found before it becomes a headline. You see what's being asked, where the confusion is, and where the message needs strengthening. The hub shows you what the briefing missed.

Amend the message in a moment

When the story moves, you update the hub. One change. Deployed everywhere immediately. No revised releases. No re-briefing the team. No hoping the updated line makes it to the right people in time.

Crisis at 2am. Hub already briefed.

Your crisis playbook is anchored. Approved lines are in. When the call comes, the hub is ready — spokesperson responses drafted from pre-approved content, consistent and on-message, before you've finished your first coffee. Crisis playbooks anchor in step 1 →

Your briefing materials never leave your storage.

Your press briefings, approved lines, crisis playbooks — they stay in Dropbox, OneDrive, wherever they already live. The platform connects with read-only access, reads transiently to generate vectors, then discards the content immediately. No readable content is ever stored on the platform.

Only what you approved goes into the hub. Only what the hub contains comes out. Your off-record briefings, unannounced developments, and sensitive background never become accessible unless you put them in.

Approved content only

The hub answers from what you anchored. Nothing bleeds in from outside. No general knowledge. No hallucination. Grounded, cited, controlled.

Files stay in your storage

Read-only access. Content discarded after indexing. Zero readable data on platform. Your briefing materials are yours.

Full audit trail

Every query logged, attributed, timestamped. You know exactly what was asked, when, and what the hub said.

Communications teams who made their narrative reachable.

First time ever our strategy meeting had something I could see the client teams actually touching and using. Game changer.

C-suite Executive

Transformation Director · Professional Services

Everybody in the room gets your value.
Outside the room feels the benefit.
Nobody will notice the price.

Make your narrative reachable →

£19.99/month. Three hubs. No tiers. No upsells.